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Knoxville broadcasting community mourns loss of longtime ad man | Community Spirit

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Knoxville broadcasting community mourns loss of longtime ad man
Knoxville broadcasting community mourns loss of longtime ad man

The Knoxville broadcasting community is mourning the loss of one of its own.

Dick Sterchi, senior account executive with WNOX, died at his home Friday night, according to a release from the radio station.

The full release is below:

The Knoxville Broadcasting community has lost one of its true icons. Dick Sterchi, Senior Account Executive with WNOX, passed away at home Friday night after a courageous battle. Throughout a 50-year career filled with accomplishments and friendships, Dick was a mainstay in the radio, cable and advertising businesses. He was known for his intelligence, sense of humor, and unlimited creativity. At the end of his life, his family,friends and co-workers also learned of his great courage and strength. Dick always enjoyed using his many skills to help his business clients get the most out of the work he did for them. Many people considered Dick Sterchi to be their best friend.

Born on September 10, 1941, Dick graduated from West High School and attended UT before beginning his broadcasting career with NBC in New York in the early sixties. He returned to Knoxville to work in advertising and business development with WIVK, WNOX, WKGN, WOKI, WVLT and Comcast Cable. Dick returned to WNOX to play a key role in the launch of the station's NewsTalk format, and stayed for the rest of his life. He will be missed by his wife, Kimberley, and his four daughters: Kim Paxton, Cassie Benns, Keena Ogle and Kevyn Sterchi., as well as a host of friends.

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